You've seen "Net 30" on invoices your whole career. But what does it actually mean — and more importantly, should you be using it? Payment terms are one of the most misunderstood parts of invoicing, and choosing the wrong ones can quietly cost you weeks of cash flow every year.
This guide explains every major payment term in plain English, when each one makes sense, and how to use them to get paid faster.
"Net" simply means the total amount due — net of any discounts, taxes, or deductions. When you write "Net 30" on an invoice, you're saying: the full amount is due within 30 days. That's it. No complexity. The number after "Net" is the number of days the client has to pay.
Payment due within 30 days of the invoice date. The most common standard in freelancing and B2B.
Payment due within 60 days. Common for larger companies with longer accounts payable cycles.
Payment due within 90 days. Rare for freelancers — mostly used in enterprise or manufacturing.
| Term | Meaning | Best for |
|---|---|---|
| Due on Receipt | Payment expected immediately upon receiving the invoice | Small one-off jobs, new clients |
| Net 7 | Payment due within 7 days | Short projects, ongoing retainers |
| Net 14 | Payment due within 14 days | Freelancers, small businesses |
| Net 30 | Payment due within 30 days | Standard B2B, most freelance work |
| Net 60 | Payment due within 60 days | Large companies, agencies |
| Net 90 | Payment due within 90 days | Enterprise, manufacturing, construction |
| 2/10 Net 30 | 2% discount if paid within 10 days, otherwise full amount due in 30 | When you want to incentivise early payment |
| EOM | End of month — payment due by last day of the month the invoice was issued | Monthly recurring billing |
| COD | Cash on delivery — payment at time of delivery or service | Trades, deliveries, one-off retail |
The honest answer: as short as your clients will accept. Longer payment terms directly hurt your cash flow — every extra day a payment is outstanding is a day you can't use that money. The ideal payment term is the shortest one that doesn't cost you the client relationship.
Net 30 became the default for freelancers by convention, not logic. Net 14 is perfectly reasonable for project-based work — most clients can process a payment in two weeks. Start with Net 14 on new clients; only extend to Net 30 if they push back.
Larger companies often have formal accounts payable processes that require routing invoices through approvals. Net 30 gives their internal systems enough time to process payment without you having to chase immediately after submission.
Some large companies have Net 60 or even Net 90 as their standard payment policy — and they won't change it for you. If the contract value is significant enough, accepting their terms may make sense. If not, push back: request a shorter term or ask for a deposit to offset the float.
Always include the actual calendar due date on your invoice in addition to the Net term. "Net 30 — Due: 1 June 2026" is far clearer than "Net 30" alone. The specific date creates urgency and removes any ambiguity about when the clock started.
"Due on receipt" sounds like the fastest way to get paid. In practice, it often backfires. Because there's no specific date, it creates no psychological urgency — and it can't be scheduled in a client's accounts payable system, which typically processes payments on weekly or bi-weekly runs.
The result: an invoice with "due on receipt" often sits longer than one with "Net 14" because clients don't know when to prioritise it. A specific date always beats a vague instruction.
This term means: pay within 10 days and get a 2% discount; otherwise the full amount is due in 30 days. It's an incentive for clients to pay early — useful if you have cash flow pressure and would rather receive 98% now than 100% in a month.
The maths only works if the cost of waiting (your cash flow need) exceeds 2% of the invoice. For most freelancers, it's not worth the complexity. For businesses with tight working capital or large invoices, it can be a useful lever.
Adding a late payment clause to your invoice terms — even if you never enforce it — measurably reduces late payments. The most common wording is: "Invoices unpaid after the due date are subject to a 1.5% monthly late fee."
Include this in your invoice notes section. It doesn't require a lawyer to draft. It just needs to be stated. The psychological effect of a financial consequence is greater than the consequence itself.
Keep it simple and specific. The best invoice payment term line looks like this:
That's it. Clear term, specific date, payment method, late fee warning. No legal jargon, no ambiguity.
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